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Bulk Email Marketing Software

Mackman’s Mighty Bulk Email Marketing Software

Our powerful Mighty bulk email marketing software encompasses everything you need to create, send, track and profit from bulk email marketing – but that is not all it does. Mighty also includes powerful tools that allow you to completely automate follow up marketing and customer feedback too:

Automatically follow up with prospects using the auto responders.  A series of personalised bulk email messages can be sent to prospects and new leads at time intervals you define. One client described it as “like having a dedicated sales department working for you 24 hours a day”.

Fine tune your bulk email click through rates by  split-testing. You can email a few variations to a small sample of your contact list and then have the best performing one automatically sent to the remainder.

Automate list management with built in triggers. You can automatically convert sales leads to opportunities when prospects open a specific email.  You can automatically remove inactive leads from your list.  You can automatically send a follow up email when a particular link is clicked.

Bounce processing keeps your contact lists up to date and clean automatically. The Mighty “smart bounce rules” remove invalid email addresses automatically ensuring that delivery rates are maximised.

Event logging enables you to see all the activity of a lead. Each time a prospect opens one of your bulk emails, clicks on a link or undertakes any other mailer activity, it is historically logged making it easy for your sales people to recognise their desire to purchase.

Customer feedback can be gathered with custom surveys.  Mighty has a drag & drop editor that enables you to easily create custom surveys and feedback forms.  These can be linked to from bulk emails or auto responders allowing you to gather feedback from multiple contacts in short periods of time.

Many Features That Other Bulk Email Marketing Software Lack

Our Mighty bulk email marketing software is fully featured and was built specifically to help automate your follow up marketing, giving your sales team more motivated leads in the process. It will turn more leads into buyers.

  • Completely browser based
  • No per email fees
  • Permanent, lifetime license
  • No list size limits
  • 100% unencrypted PHP code
  • Surveys and feedback forms
  • Google Calendar integration
  • RSS email campaign archive
  • User groups with permissions
  • Dozens of built-in templates
  • Step-by-step campaign wizard
  • Custom fields for personalisation
  • In-email dynamic content blocks
  • Unlimited autoresponders
  • Split test bulk email campaigns
  • Powerful, automated triggers
  • Full campaign statistics
  • Google Analytics integration
  • Automated bounced email processing
  • Full WYSIWYG campaign editing
  • Per user email throttling
  • Easily import/export contacts
  • Pause and resume sending
  • Automatic event logging
  • Built-in CRM functionality

See the entire bulk email marketing software feature list for a complete overview of  Mackman’s Mighty Bulk Email Marketer.

“The Mighty Mailer provides a fantastic flexible system for customer relations management. The software allows for multiple client lists, contact database segmentation, and customised messsaging with real time data on reading, forwarding, and click throughs. The programme is a vital component to our overall business strategy and is well worth the investment.”

– Professor Todd Landman, Director, Institute for Democracy and Conflict Resolution

Learn More About Mackman Mighty Bulk Email Marketer

Contact us to find out more or to book an online demo.