The following CIM events are coming up in the East of England region. The extracts are taken from the Chartered Institute of Marketing communications.
18 April 2013, 10:00, Norwich NR2 1TF
The best bits of our successful marketing conference and workshop programmes are mashed together into one, action-packed event. The overall theme is content marketing – you’ll be treated to four sessions covering content strategy, the power of the moving image, customer experience design and customer relationship management (CRM), as well as two workshops on creative writing and LinkedIn.
It’s going to be a smorgasbord of great ideas and good advice so there’s something for everyone. If you’re partial to a good buffet then book now or find out more here.
Digital marketing boot camp: paid search, search engine optimisation (SEO) and conversion rate optimisation (CRO)
23 April 2013, 10:00, Peterborough PE3 7PS
This full-day event explores three crucial aspects of digital marketing. Two concise, easily digested one-hour seminars covering paid search (not just Google Adwords) and search engine optimisation, are followed by a two-hour afternoon workshop on conversion rate optimisation.
16 May 2013, 18:30, Luton LU1 3JU
Leading consultant and thought leader, Tony Hodgson, challenges the dictum that ‘marketing is about achieving the highest price the market will bear’ and discusses some of the pricing strategies available.
17 May 2013, 10:00, Chelmsford
24 May 2013, 09:00, Hatfield
6 June 2013, 10:00, Chelmsford
Booking is easy, visit www.cim.co.uk/events or call on +44 (0)1628 427340