ico_twitter ico_facebook

Social Research

Testimonials
We  commissioned the services of Mackman Research following a competitive selection process. We required a capable and experienced research company to deliver research findings in support of a legal case. Mackman Research responded to our initial enquiry with a well thought out and sensibly priced proposal.

They undertook quantitative research and confidently managed the complete project including design of the methodology, questionnaire, data collection, analysis, and reporting. This was done within time (despite incredibly tight timescales) and to budget. We found all staff to be highly responsive, professional and a pleasure to deal with.

The findings were clearly presented and are a central piece of evidence that we expect to help us to win the case.

We do not hesitate to recommend Mackman research as a specialist research company that you can trust to deliver research of a high standard. Their customer service is outstanding, they exceed expectations and have a hands on, can do approach.

Vicki Woolf
Jaffe Porter Crossick LLP
Marketing Glossary
We pride ourselves on our plain speaking approach and have provided a glossary of terms. If you are looking for a marketing definition and don't find it here then please feel free to email us.

Mackman Research has its origins in social research

Our research team is managed by Gemma Mackman who has a background in the social sector and is an experienced and professional social researcher.

Following a career in the social sector and having completed Sociology Post Graduate and Masters Degrees at Essex University, Gemma established the company in 2003. Gemma is a member of the Market Research Society and the Social Research Association and is experienced in ethnographic research methods designed to reach sensitive groups.

We take our social research seriously, providing robust social research with transparent analysis and evaluation of research findings. We have quality procedures in place to ensure a traceable clear path of social research.

Social research uses accountable research methodologies and research practices and can be split into two broad categories of qualitative and quantitative research. Qualitative research may include conducting in-depth interviews or direct participant observation, to understand social trends. Quantitative information gathering endeavours to understand social events through statistical analysis such as local and national crime rates.

Our team of highly qualified and experienced social research specialists are able to meet the needs of both small and large organisations. We cover broad issues of social research to help inform policy development and decision making. To see a Mackman Research social research case study, please click here.

If you have a requirement for social research, please contact us for an informal discussion, quotation or formal tender.