Benefits of the Mackman Mighty Email Marketer software
Mackman Mighty Email Marketer is an extremely powerful, comprehensively featured email marketing software that’s incredibly easy to use. We have listed below some of the benefits:
- Personalise customer communications. Research shows that email recipients respond more positively to emails that address them by their first name. The Mackman Mighty Email Marketer enables you to capture your subscribers first name, last name, age, job title (or any other data that you specify) when signing up to your mailing list. These fields can then be used to deliver personalised email content.
- Flexible enough to email all types of communication. Newsletters, promotions, special offers, follow-up emails, member notices, customer service announcements, affiliate emails, invitations — anything!
- Enhance sales opportunities & maximise income. If you are selling services or products online then use the Mackman Mighty Email Marketer to automatically email a follow-up series of autoresponders to your potential clients after they signup for your newsletter? You could email them a free article, whitepaper, how to guide, more information on your offering, or even a “subscriber-only” discount. Your imagination and creativity really are the only limits!
- Start a relationship building credibility & trust. It is crucial in the early stages of the buying process to start a relationship with your subscribers that establishes your brand as credible and trustworthy. Starting your own monthly or weekly newsletter, helps to consistently establish your brand as a credible source of information, building trust with website subscribers.
- Unlimited subscribers and contact lists. Generate as many mailing lists as you like and populate them with unlimited contacts or subscribers. You can populate your lists from scratch using a subscription form on your website or even import existing subscribers.
- Mighty adheres to email best practise and legislation. Mackman Mighty Email Marketer incorporates powerful permission features, including double opt-in confirmations and simple unsubscribe capabilities which help to ensure that your email marketing is ethically managed.