Customer Satisfaction Survey Specialists
Mackman has a proven track record of delivering customer satisfaction surveys to market leading organisations. Our customer satisfaction team specialise in business to business customer satisfaction survey interviews to senior executives. We deliver customer satisfaction surveys of the highest level ensuring that your customers are treated in a manner befitting their status.
Our customer satisfaction survey services are “low volume and extremely high quality”. We do not operate a call centre operation but instead have a number of very skilled customer satisfaction survey researchers calling from our office in Sudbury, Suffolk. We have conducted customer satisfaction surveys using face to face, telephone, online (web), and postal methodologies. We always pay particular attention to verbatim responses provided during customer satisfaction survey interviews.
We have the expertise to design a customer satisfaction survey to suit your requirements. We can help you make the important first steps, considering the key aims and topics of the study, what budget and resources you have available, how much time you have and what sample size is required. We work collaboratively with our clients and will analyse and report your customer satisfaction survey data findings in a clear and concise way, exploring strong trends to help you maximise the benefit of your customer satisfaction surveys.
Why Outsource Customer Satisfaction Surveys
- It eliminates bias or the potential to be accused of bias
- Response rates increase making the survey more statistically sound
- Respondents are more inclined to give frank responses
Telephone interviews were once considered an inferior substitute to face to face surveys. Today telephone interviews are a widely used method of gathering survey data including the monitoring of customer satisfaction survey levels. Mackman Research specialises in low volume, high quality telephone interviews to senior executives and use them effectively for customer satisfaction survey studies. We will often use a mixed methodology and make the survey available for completion online and by fax (or scanned copy by email) so the customer has a convenient choice and we maximise response rate.
Mackman Research Approach
We treat every project individually and not a templated one product fits all approach. Our tailored research services ensure that results are statistically sound and relevant to the needs of the customer that has commissioned them. Careful consideration is given to the research methods employed and we will often use a blended approach. We will lead you through the research procedure with clearly defined timings and milestones, ensuring you understand the process and obtain robust data to improve customer satisfaction. All market research projects are managed by a Senior Market Researcher or Company Director and are conducted following strict ethical guidelines as laid down by the Market Research Society (MRS).
“Our Customer Satisfaction Surveys are tailored to your needs and inform decision making” Gemma Mackman Research Director
Call 01787 388038
to speak with a senior member of our team to discuss your requirements.
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If you have a requirement for customer satisfaction surveys, please contact us for an informal discussion, quotation or formal tender. Further details can also be found on our dedicated research website: www.mackmanresearch.co.uk